Event Highlights
Wiffle Ball Derby presented by Bay Bros. Wiffle League
This is an experience you won’t want to miss, whether you’re watching or playing! Swing by the Derby field at 9th & J to catch exciting games happening all day. Want to step up to the plate? Stop by the Bay Bros. Wiffle League booth at the corner of 9th & J to sign up for your game slot. Space is limited, so arrive early to secure your spot and be part of the action. Fun, friendly competition, and plenty of excitement await you, come join the Derby!
Hot Rod & Lowrider Car Show presented by Truly Nolen Pest Control
East Village is turning up the energy with a high-octane showcase of classic hot rod cars and custom lowriders by Impalas Car Club San Diego. Anchoring both ends of the Block Party at J & 6th and J & 10th, this impressive display invites you to experience a stunning lineup that celebrates the rich automotive history and vibrant culture of San Diego.
Margaritaville San Diego It's A Vibe Zone
Margaritaville San Diego is bringing the party from the hotel straight into the street. Stop by the Margaritaville It’s A Vibe Zone on J between 6th & 7th and dive into interactive experiences like the Margaritaville State of Mind interactive art activation, face painting, a photo booth, and Spin-to-Win prizes at the info booth. This block is the vibe, featuring live music on the Margaritaville San Diego stage, shaded seating to kick back and relax, and classic muscle cars on display throughout.
East Village Block Party Tasting Passport
Sip your way through the Block Party with the Tasting Passport—your all-access pass to featured bites and sips around the neighborhood. Start at Margaritaville Hotel San Diego (J Street entrance between LandShark Bar & Grill and Margaritaville Coffee Shop), grab your passport, and collect stamps at each stop along the way. Complete your passport and return for a reward! Tastings are:
- LandShark Bar & Grill – Margarita sampler
- Cafe D Lopera – $2.50 Prosecco
- Far North – Surprise sampler
- Casa Octavio – Surprise sampler
- 5 o’Clock Somewhere Bar – Final stop + reward
Redeem a completed passport at 5 o’Clock Somewhere Bar for a $5 Frozen Margarita.
Terms & Conditions: Valid during the event only. One tasting per stop per passport. Must be 21+ with valid ID. Offers subject to availability. Completed passports must be redeemed same day. Please drink responsibly.
Live Mural Installation by Brisk One
This year, be sure to stop by J & 8th to watch San Diego’s own Brisk at work, an abstract artist known for canvas paintings, graffiti lettering, graphic design, and large-scale murals. Brisk will be creating a custom, temporary mural on a stretched shrink-wrap canvas. Swing by to see the mural come to life, and return afterward for the perfect solo or group photo opportunity!
FREE SD Medallion Swag Activity presented by US Bank
Feeling creative?! Stop by the SD Medallion Swag activity booth and grab a FREE swag chain to personalize with markers, stickers, rhinestones, and more! This hands-on activity is perfect for all ages and all swagger levels. Show off your style, get inspired by others, and leave with a one-of-a-kind keepsake to remember the Block Party. Don’t miss out on the fun...it’s all about creativity, self-expression, and a little bit of sparkle!
FREE Fast Pitch Inflatable Game
Think you’ve got a cannon for an arm? Step up to the FREE Fast Pitch Inflatable Game at J & 9th and see just how fast you can throw! Challenge your friends, test your skills, and have a blast showing off your pitching power. Who knows...there might even be a scout on the lookout for the next big league fastball star. Don’t miss your chance to strike out the competition and have some serious fun!
Pet Swag Show & Contest presented by EVRG
Does your pet have style, swagger, or that extra drip? Bring them to the Cal Coast Credit Union Community Stage at J & 8th at 12:30pm or 3:00pm for the Pet Swag Show & Contest! Enter for a chance to win amazing East Village San Diego prizes generously provided by local East Village businesses. Arrive early to register your furry (or feathery!) friend and snag a prime spot. This is your pet’s moment to shine, strut their stuff, and show off their ultimate swag!
Flow & Flex Physical Activities
The Cal Coast Credit Union Community Stage is the place to keep checking in at...it has it all! You won't want to start your morning and kick-off of the Opening Weekend Block Party with out a good stretch and flow session with Yoga Box at 11:00am. Circle back later in the day for a Physical Fitness Contest presented by East Village's newest fitness studio - Heroic Athletic Club at 3:30pm.